Must-Have Messaging
Discover exactly how to speak and share about your service so it's irresistible to those it serves.
You know what you do is better than the industry standard.
You’ve poured your heart, soul and deeply embodied expertise into it.
You are certain there are so many people who would benefit from it.
But here’s the problem:
your audience doesn’t see your service the way you do.
Instead of saying, “where have you been all my life? This is exactly what I need” they’re scrolling past, hesitating, or choosing someone else.
You know it's not because your service won't be incredible for them, it's just that your marketing isn't making them see that... yet.
Sound familiar? 🤔
That's where
Must-Have Messaging
enters the chat 💬
Right now, people are seeing your service as a "nice-to-have".
They think "that could be good for me" and then... scroll on. Sure, it checks some boxes. Maybe they even toss it in their mental shopping cart, but it ends up sitting there with a dozen other "nice-to-haves" that never make it to checkout.
Why? Because your messaging isn't turning "nice-to-have" into "this is exactly what I need".
Instead, it's getting lost in the noise of a crowded market, leaving them undecided and you with an abandoned cart instead of a "heck yes, take my money" moment.
Signs you have "maybe" messaging...
You're constantly changing your bio trying to capture what you do in limited characters and it still doesn't feel like you've nailed it.
You dread being put in the "what do you do?" hot seat because of course you know what you do, but how on earth do you clearly explain that?
You're watching other people in your industry book out and it frustrates you because your service is worthy of the same (if not more), so why isn't it happening for you?
The interest for what you do is there, but it isn't translating to the impact and income you desire from your business.
To go from a "maybe" to a "must-have"
you need to...
Understand customers SO well that they say
"this feels like it was written for me"
Showcase the transformation your service creates so people see it and think
"this is exactly what I need"
Capture your uniquness so you standout in a saturated spaces and have people say
"I instantly thought of you"
Must-Have Messaging
The learn, embody and plug-and-go system to create messaging that will 10x the selling power of your marketing.
That's What You Get In
It's Time To Create Messaging That...
01
02
03
Step into the role of resident psychologist for your business, understand your ideal clients on a deeper level than ever before (no unhelpful client avatars over here) and know exactly how to become someone they wish they found sooner.
Activates Your Audience
Gone are the days where you will finish delivering your service and think "if only I could get people to see how good that was" because you'll know exactly how to tease out the brilliance of it and showcase it in a way that makes people say "gimme!".
Makes Your Service Essential
The glue that ties this all together? You. That's why this approach spotlights your unique embodiment, energy and expertise so you can not only create in a way that feels authentically aligned to you, but stands out and makes you the go-to in saturated spaces.
Stands Out In Saturated Spaces
In Just 3 Simple Steps
01
Learn & Apply Teachings
Watch short training videos that will make you an expert marketer and follow the guided meditations to apply the learnings to your own service.
02
03
Write Your Messaging/Content
Use the plug-and-go templates to write your messaging, content and sales materials so your marketing makes your service a "must-have"
Have Expert Eyes On It
Submit your messaging to me so I can audit it and send you direct, actionable feedback to maximise the selling power of your service.
What You Will Action...
→ Write a bio & intro to what you do that shows people they have landed in the exact right place and makes them want to stick around.
→ Create a sales page and graphics that people that take people from "what's that?" to "gimme!"
→ Create content and speak to potential clients in a way that stops the scroll and takes them from interest to action.
→ Capture the uniqueness of you in all of the above so you stand out in saturated industries and are first-choice for people.
→ Have the kind of "must-have" marketing that sells your service for you so you can spend more time delivering the service you love.
Imagine This...
→ Knowing that every time some stumbles upon you it is clear what you do and who you do it for.
→ Having someone ask you "what do you do?" and being able to communicate it clearly and with conviction.
→ Knowing exactly how to write your own marketing and create content that does it justice and boosts its bookings.
→ Taking the guesswork out of strategy and feeling confident in selling your service.
→ Signing clients that are a perfect-match for what you do and loving your work more than ever before.
Hi, I'm Emma!
For the past decade, I’ve been diving deep into advertising psychology—studying it, applying it, and working on some pretty epic projects along the way. But it wasn’t until I became a qualified yoga teacher that I had a big realisation:
The people doing the most amazing work are often the ones reaching the fewest people.
Time and time again, I’d step into these incredible spaces—ones that left me in awe—only to discover that hardly anyone even knew they existed. Why? Because the magic of what they offered wasn’t being captured in a way that made people want to be there.
Cue my personal mission: to change that.
It’s time for the people doing the best work to be recognised for their brilliance, with marketing that makes sure the world knows just how worthy of the spotlight they are.
"I can't believe I'm sharing these for free" kinda
BONUSES
Template Library:
✔ Sales page
✔ Email funnels
✔Market research
✔ Feedback forms
Energetics Bundle
✔ Marketing Manifestation
✔ Creativite Meditations
✔Subconscious Shifting
✔ Daily Meditations
Planners
✔ Task lists
✔ Content activators
✔ Calanders/Timelines
Get Started For FREE
Sit in the Seat of a Client
Imagine seeing your service through the eyes of a potential client so you know exactly what impacts and activates them?
That's what this activation is designed to help you do with:
- A guided visualisation to see your impact
- Prompts to provide clarity on how to activate
Different... and designed to deliver.
This isn’t another program collecting dust in your inbox, making you feel guilty every time you remember it exists, but haven’t used it.
It doesn’t demand hours of your time watching footage, only to leave you struggling to apply it to your business after.
And it definitely doesn’t force you into cookie-cutter marketing strategies that don’t feel true to you.
✗
Instead, it's designed to feel like watching your favourite Netflix show where you keep telling yourself "just one more episode".
Is perfectly timed with your cup of tea and as enjoyable to consume as the biscuit that goes with it.
Takes the guesswork out of how to write your marketing, without giving you a generic formula so it's simple, but still you.
✔
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Will I get to keep my notion board forever?Yes! Your board is sent to you to keep forever, customise and change as much as you like.
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Will this be able to help me with my offerings?The aim of the intensive is to go deep into your offering to capture its essence/impact. This session is designed to address marketing the offering, rather than the logistics of it. For this reason, it's best if you have a solid offering in place. However, quite often clients realise that they could be having more impact and make some changes to their offering. So come open!
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Will I get support beyond this call?For a week post call you will have email support from me to look over any creations, answer questions or explore topics a little further. You also have the option to book in for monthly check ins with me at an extra cost.
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I haven't started my business, will this help me?It depends! If you know what you are offering, then this can be a great way to map out your marketing ahead of launching. If you just have ideas and want to explore them further, then a business strategist may be a better fit for you.
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How do I add a new question & answer?To add a new FAQ follow these steps: 1. Manage FAQs from your site dashboard or in the Editor 2. Add a new question & answer 3. Assign your FAQ to a category 4. Save and publish. You can always come back and edit your FAQs.
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How do I edit or remove the 'Frequently Asked Questions' title?You can edit the title from the FAQ 'Settings' tab in the Editor. To remove the title from your mobile app go to the 'Site & App' tab in your Owner's app and customize.
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Can I insert an image, video, or GIF in my FAQ?Yes. To add media follow these steps: 1. Manage FAQs from your site dashboard or in the Editor 2. Create a new FAQ or edit an existing one 3. From the answer text box click on the video, image or GIF icon 4. Add media from your library and save.
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What If I Need Extra Support?You can book an audit with me to dive into what you have done in Mirrored Marketing to dial up it's impact OR you can book for a month intensive where I do things WITH you.
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How Long Will This Take to Complete?I go into detail about timeframes in the program, but essentially it depends on where you are at in business, what you are releasing and who your audience is. Established businesses with regular customers may want to dedicate a week to each phase, those brand new may want to craft out a month for each. This program will guide you on knowing what is best for your business as opposed to giving you prescriptive timelines of things.
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Can It Just Be Used Once?Nope! This can be used for anything you create. You can simply duplicate the templates and start again when you have a different offering/service to market.
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Do I Need To Have Decided My Offering?This program is designed to sell a service, but if you haven't decided exactly on what to create you may actually find the tasks and activations within it create clarity on what to offer. To maximise impact it would be good to have a rough idea though!
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Is This Just For Services, Or Can It Work For Products Too?It works for both! You can either do this focused on you as a founder and the service you provide, or you as a company and the product you sell.
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Can I Change My Mind Once I Purchase?If you change your mind within 14 days you are entitled to a full refund - but you cannot have downloaded the program. This is because once you download it I cannot revoke access. If you do download it and aren't satisfied, you are welcome to reach out @ hello@consciouscreatorco.com
Got Questions?