
Storyteller Seller
Discover how to sell your service through the art of storytelling.


for creators, CHANGE-MAKERS, and visionaries who've grown tired of CHASING algorithms, exhausting formulas and creating solely for CONVERSION.


It's a noisy world out there, isn't it?
You started your business from a place of pure passion and purpose. What you do sets your soul on fire.
Selling it though? Not so much. You used to love riffing on what you do, but somewhere along the way you lost that joy. Sharing became about strategy. Content about conversion. Awareness about algorithms. You believed that was the recipe for success, but the reality is it's created a huge disconnect between what you do and how you share it with the world.

I felt that disconnect too.
I was always a storyteller. Before I knew what strategy was. Before I thought words needed to work for me. Before I learned how to package my expression into something sellable.
Little Em, the girl on the toy typewriter, didn’t write for likes or metrics. She wrote because she always felt most at home in front of a blank page. And although I’ve spent a decade inside the world of marketing, helping others shape messages that sell, I’ve also felt the cost of doing so. I know what it is to lose my voice to the noise.
To flatten my creativity into formulas. To choke the magic out of my message in the name of “what works.” & because of that, I've made it my mission to bring back the art of storytelling as the most magnetic marketing message you can share.
This is selling at a soul-level.
You can have the most sophisticated strategy. Map the funnel.
Tweak the bio. Post the content. Splash out on ads.
But if the words don’t land in the body of the person they’re meant for, if they don’t feel themselves inside your story, if they don’t sense, in their cells, that you understand something about them no one else has put words to…it won’t move them. It won’t sell.
Because people don’t buy from logic alone.
They buy from recognition.
They buy from resonance.

The real selling power lies...
In the,
"I could have written this myself"
"This is what I’ve been feeling but didn’t know how to say."
"I resonate with this so deeply"
"I thought it was just me"
Why? Because...
We choose what we feel connected to.
We remember what mirrors us.
We invest where we feel seen.
And stories are where you create that sensation.

THE JOURNEY...
Your Story
You cannot tell a compelling story if you are disconnected from the deeper truth behind what you do. We start with you because that's where the greatest magnetism lies.
Your Service Story.
Your service selling power isn't in its features, or bonuses. It's in the stories that weave together and create the kind of client connection that naturally leads to conversion.
Your Client Story.
People don’t buy services. They buy the version of themselves that exists within it. That's why we create stories they can recognise their own reality in.
The Muse.
You are a natural-born storyteller... but you may have forgotten that. That's why we dive into how to see everything as a story that sells... with resonance at the heart of every chapter.

We are never more magnetic, more undeniable, more deeply felt—
than when we speak the story only we hold the power to tell.
This isn't random. It's flow, built on a stable foundation. A "launch" flow that hapens so naturally you hardly realise you are launching.