
The Reflection Method
DIY messaging for a true reflection of you, your clients and your service, so your impact naturally sells itself.
You don't have a marketing problem.
It's not that you aren't "good" at marketing.
You don't struggle with writing your sales pages.
You aren't stuck for content ideas.
You aren't clueless on launching.
& you also don't need another strategy.
To create more. To try harder.
To lose more of your precious time to selling.
Intrigued? Scroll on...

The messaging solution.
Respectfully, I never believe it when my clients sit in front of me and declare, "I'm just not good at marketing". Why?
Because I know they are good at what they do... which automatically makes them good at marketing it too.
The problem is that they are seeing the two as separate.
They can talk for hours about their work on a call with me, and yet, those words dry up when it comes to marketing it. Instead of following that flow, they are attempting to squeeze their service into marketing moulds that they were never supposed to fit in.

The second we create a reflection...
The words flow easily. The strategy comes naturally.
The content channels consistently. The selling just happens. Because they realise they hold all the answers. The magic is already in their service. They've already done all the heavy lifting in creating a life-changing offering.
Marketing is just a natural reflection of that.

Hi, I'm Emma
Having spent a decade in the marketing industry, I've worked with brands all over the world. Tested every strategy money can buy. Had my hands on the most precious data there is.
And yet, what I discovered seemed to contradict the ever-increasing noise of the marketing industry. Time and time again, I watched soul-led business owners attempt to squeeze themselves into strategies that they had no business trying to fit in. A generic method was never going to do their work justice. They needed to create a reflection of themselves, their service and those it serves forit to be so magnetic it naturally sells itself.
So I set about helping brands, creators and visionaries do exactly that and I proved the theory over and over until I gathered that knowledge into "The Reflection Method".

What is The Reflection Method?
It's 3 simple steps that create your entire marketing strategy. Your copy, website, content straetgy, sales funnel, launch plan ~ all underpinned by this easeful flow.
Your Story.
People don’t buy services; they buy the person behind them. Your lived experience, your defining moments, your truth. If your essence isn’t infused in your marketing, your people will scroll past.
Client Story.
When people feel seen by you in a way they haven't feel seen by anyone else, they want to stick around. Sure, there are many people targeting them with their messaging, but not like you do.
Service Story.
People don't just need to see what your service can do. They need to be able to see themselves in it. Most people sell the logistics, not the story. When we switch that the selling power is huge.


Try the method, for free
Been searching for the missing piece between knowing your work is powerful and knowing how to translate that power into words that sell? Well, it's this very Notion board. Designed to tease out your most magnetic messaging yet.
✓ Short videos for you to clearly see how the method lands within your own business.
✓ Prompts that take the knowledge and apply it to your work so it feels like a self-made strategy.
✓ Tailored messaging templates so you can easily turn your reflections into sales pages, launch plans and content strategies.
✓ Meditations to enhance the connection to your service, enabling you to make the reflections as clear as possible.
What it includes...
& what that will give you...
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Total confidence to respond to "what do you do" in a clear way and makes people say, "ooh tell me more".
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Copy that is easy to write so your sales pages, funnels and content sell what you do with ease.
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A launch plan that takes away any second-guessing of how to share your work with the world.
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The creative fire and conviction to make your impact known in a way that feels fully aligned to you.

This isn't learning a new method ~
it's remembering your own.
Let's be clear...
This isn't a passive course. You aren't here to watch some videos and forget about it. This is a deep activation designed to be actioned.
It's going to ask you to see your work in a way you might never have done before... and claim it's power, fully. It's only for you if you are ready to be seen and received in your brilliance.