Strategic
Marketing Consulting
Find out what's blocking your product/service from being a sell-out success.
Strategies to stand out and sell out.
What you do, why you do it and how to make others as sold on that as you are.
Messaging and positioning that makes what you offer a must-have.
The stand-out strategy that stops the scroll and turns from interest to investment.
Hi, I'm Emma
A marketing consultant passionate about creating meaningful,
human-centred marketing strategies that build brand superfans.
My work goes beyond surface-level marketing; I create strategies rooted in marketing psychology, designed to form genuine connections that lead to long-term customer loyalty and measurable success.
With over five years of consulting experience across diverse industries, from lifestyle and food brands to global entertainment and nonprofits, I have a track record of transforming brands from being barely seen to becoming market leaders with customers that can't get enough of their brand.
"Emma is like no other marketing professional I've come across"
01. 1 x 60 minute call to nail down the foundations to ensure your branding, messaging and targeting are clear and compelling.
02. An audit of all content, sites and funnels to identify any gaps/areas creating blockages.
03. A full content strategy including a website journey, funnel suggestions, content ideas and key messaging to brief to your team/agencies and action.
04. Your questions answered. Anything that isn't made clear is ironed out so there is nothing stopping you going forward.
The Strategy is Simple.
One Month. One Cost.
CASE STUDY
⭐A Devilish Approach
You know when you find a brand page and it's product picture after product picture? That's what I found when I first started working with Devil's Bridge Rum.
Sure, the product looked great. It had been captured in every possible light, but the real selling point? Nowhere to be found.
Surely it would be obvious on the website though?
Well, actually no. That told the story of the old tale behind the brand, which didn't exactly scream "buy me!".
I had some work to do!
boost in daily website views
increase in sales
social growth in 30 days
social growth in 3 months
01. 1 x 60 minute call to nail down the foundations to ensure your branding, messaging and targeting are clear and compelling.
02. An audit of all content, sites and funnels to identify any gaps/areas creating blockages.
03. A full content strategy including a website journey, funnel suggestions, content ideas and key messaging to brief to your team/agencies and action.
04. Your questions answered. Anything that isn't made clear is ironed out so there is nothing stopping you going forward.
The Strategy is Simple.
One Month. One Cost.
CASE STUDY
⭐A Glo'in Review
Popular skincare brand Lumi Glo came to me with a simple statement: "Something is missing".
They were spending ££££ each month on ad agencies, social media managers, email writers etc, and yet, they weren't having the kind of impact (and income) that they knew they were capable of.
Within 15 minutes of a call, the founder said to me "That's it. You're what we've been missing. You've found what none of the other agencies has been able to spot"
Want to know what the secret to uncovering the missing piece was?
media placements in 3 months
ROAS
clients served
influencer strategies
"Emma is exactly what our
business has been missing"
CASE STUDY
⭐Stripping It Bare
Bare Cacao is a popular well-being brand that didn't know how to stand out in a saturated industry.
Working with the founder I helped develop a unique position:
The 5 Minute Ritual. Diving into the target market it was clear that the audience was busy people feeling overwhelmed at the thought of taking a moment for themselves.
The brand ethos was rooted in ritual yes, but also in simplicity. So what if it wasn't about creating more, but instead working with what was already a staple; their daily coffee?
One of the product's unique positions was that it was made exactly like coffee... plus, many of the customers voiced that they wanted to kick their caffeine habit.
So how did we tap into that?
Brands That Have Benefited:
"Emma is an absolute
genius at what she does"
What Clients Are Saying...